Herslof Opticians serves patients in Whitefish Bay and the surrounding part of Wisconsin from its office at 411 E Silver Spring Dr. Both exams and glasses are handled here — exam rooms and an optical shop share the same address. Listed services include glasses & frames, contact lenses and contact lens fitting. Insurance accepted includes EyeMed, Aetna Vision, Cigna Vision and Humana (9 plans in total). It is open 6 days a week, including Saturdays. You can walk in without an appointment. Call (414) 962-1250 to confirm hours and coverage before you visit.
Services not listed are not offered at this location.
| Monday | 10:00 AM – 6:00 PM |
| Tuesday | 10:00 AM – 6:00 PM |
| Wednesday | 10:00 AM – 6:00 PM |
| Thursday | 10:00 AM – 6:00 PM |
| Friday | 10:00 AM – 6:00 PM |
| Saturday | 10:00 AM – 2:00 PM |
Currently closed. Times shown in America/Chicago. Holiday hours may differ.
Ms. Mauline was amazing! We had a terrible snowstorm the day of my appointment (3/16/26). She made a courtesy call to me regarding if I wanted to come in or reschedule due to the weather. I decided to come in and she took such great care of me. She went above and beyond to assist me with my questions and deciding on the right pair of glasses!
I had a wonderful experience here! The doctor is funny and skilled; Maulein was my mirror and gave me an honest review of each pair I tried on. After my appointment, I brought my two kiddos here and had a similar, great experience. We all received glasses that came with our insurance. I just picked them up today and couldn’t be happier! We will be back.
Mauline was very friendly and helpful. She helped us pick out our glasses. She has a very nice personality.
Went here for the first time today. My 5 year old son needed an eye exam and this was covered by our insurance and not too far. Staff members were polite and knowledgeable. Doctor was kind and very professional. My son had a great time and it wasnt hard choosing a pair of frames after the exam. We go back in three weeks for pick up!
if I can give no stars I would. im so disappointed they had me pay extra PLUS what insurance covers to use frames of my own only to NOT even put the medicine in the glasses its a crazy and heartbreaking time you can't trust NOBODY to do their job correctly they literally gave me frames with NO MEDICINE thank God it wasn't an emergency im out in public or driving & had to switch to my glasses I can't see anything with these and with this kind of negligence & how they rarely answer the phone im sure it will be a hassle to even get it fixed
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