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Home › Michigan › Three Rivers › River Country Eye Care
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Optical shop Eye doctor ● Open now Details not recently confirmed Exams & optical on site

River Country Eye Care

1107 W Broadway St Ste A, Three Rivers, MI 49093

About

River Country Eye Care is an eye doctor and optical shop in Three Rivers, Michigan, located at 1107 W Broadway St Ste A. Eye exams and an optical dispensary are both on site, so you can have your eyes checked and pick out frames in one visit. Listed services include glasses & frames, contact lenses, contact lens fitting and sports & safety eyewear. The practice is in network with 9 vision plans, including EyeMed, Davis Vision, Spectera and Aetna Vision. Care is provided by Adam Goff, OD. It is open 5 days a week. Walk-ins are accepted. Call (269) 244-3350 to confirm hours and coverage before you visit.

Listing type
Optical · Optometrist
Address
1107 W Broadway St Ste A
Three Rivers, MI 49093
Get Directions
Phone
(269) 244-3350
Languages spoken
English
Walk-ins
Accepted

Insurance accepted

✓ VSP Vision Care ✓ EyeMed ✓ Davis Vision ✓ Spectera / UnitedHealthcare ✓ Aetna Vision ✓ Cigna Vision ✓ Humana Vision ✓ Humana Vision PLUS ✓ Humana Medicare Advantage ✓ Humana Medicare Supplement
Self-reported by the practice. These details have not been confirmed yet. Vision plans and medical plans are billed differently — call ahead to confirm which side of your coverage applies to your visit.

Services offered

✓ Comprehensive eye exam
✓ Glasses & frames
✓ Contact lens fitting
✓ Sports & safety eyewear

Services not listed are not offered at this location.

Frame brands carried

Airlock Anne Klein AVIO bebe Calvin Klein Canada Goose Cole Haan Columbia Converse Cutler and Gross DKNY Donna Karan Dragon Draper James Ferragamo Flexon Genesis JOE Joseph Abboud Karl Lagerfeld Kendra Scott Lacoste Lenton & Rusby Linda Farrow Longchamp Marchon McAllister Nautica Nike Vision Nine West Otis & Piper Paul Smith Pure Spyder ZEISS

Brands on the floor as of the practice's last update. Stock varies — call for a specific model.

On the map

Hours

Monday 8:00 AM – 5:00 PM
Tuesday 8:00 AM – 5:00 PM
Wednesday 8:00 AM – 5:00 PM
Thursday 8:00 AM – 5:00 PM
Friday 8:00 AM – 5:00 PM

Currently open — closes at 5:00 PM. Times shown in America/New_York. Holiday hours may differ.

Doctors at this practice

AG
Adam Goff, OD
Male
Licence 4901004627 (MI) NPI 1255643177

Reviews on Google 214

4.8
Based on 214 Google reviews
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McKenzie Little
McKenzie Little 2 months ago

I would give 5 stars. My only complaint was waiting awhile to be seen even though I had an appointment set up. This is the second place I’ve went to get my eyes checked and I am impressed with the outcome of my contacts from here. I’ve never seen 100% clear with them before until I came here. Staff were very nice and welcoming. I’ll be coming back in the future.

Raechelle Bondarevich
Raechelle Bondarevich 5 months ago

I love Dr Goff so much hes like a family friend has a great personality, great memory considering he has so many patients who come see him. (Although I am sure he looks at notes concerning you) but outside of his profession he has a good memory on things he talks to you about. He remembers my kids, he remembers quite a bit outside of the medical wow visits be does and I like that he cares enough to hold some form of remembrance to what he talks about with his patience. He is quite humorous and great with kids. He is very smart, has a beautiful dog who comes in the office as a service/emotional support animals for the clients. Her name is Sasha and she is the best thing ever. Very nice, she can either come see you or you can politely decline seeing her if you are uncomfortable, allergic etc. But suck it up friend SHES WORTH THE JOY 😊 😃 😄 P.S SIDE NOTE OFF TOPIC JESUS CHRIST IS LORD AND HE LOVES YOU READER

Cheryl’s DIY And Home Staging

Dr. Goff and his team are the best. They are all friendly and really put the patient first. I wouldn’t trust my eye care to anyone else!

Rebbecca Shingledecker
Rebbecca Shingledecker 3 months ago

The entire staff were so friendly and accommodating! Fun, relaxed environment. Highly recommend!

Marlene Schultz
Marlene Schultz 6 months ago

From being greeted when you walk in the door, thru entire exam & appt with.Dr Goff and check out - everyone is very professional & friendly. They explain everything, take the time to answer any questions & make you feel at ease. A wonderful experience

See all reviews on Google

Reviews are written by Google users and shown as published on Google. EyecareSearch does not edit, verify or rank them.

EyecareSearch is a directory service. We do not provide medical advice, verify clinical outcomes, or guarantee insurance coverage. Plan participation is self-reported by each practice — always confirm benefits directly with your plan and the practice before your visit.