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Optical shop Eye doctor ● Closed now Details not recently confirmed Exams & optical on site

Target Optical

1030 Blairs Ferry Rd NE, Cedar Rapids, IA 52402

About

Located at 1030 Blairs Ferry Rd NE in Cedar Rapids, IA, Target Optical is an eye doctor and optical shop serving the Cedar Rapids area. The practice offers both eye exams and eyewear, which means prescriptions can be filled without a second trip. Listed services include glasses & frames, contact lenses, contact lens fitting and pediatric eye care. EyeMed, Davis Vision, Aetna Vision and Cigna Vision are among the 9 vision plans accepted. 8 doctors are listed here, including Tracy M. Bildstein, OD, Tod S. Gerhardt, OD and Molly K. Camerer, OD. Walk-in visits are welcome. Call (319) 393-4459 to confirm hours and coverage before you visit.

Listing type
Optical · Optometrist
Address
1030 Blairs Ferry Rd NE
Cedar Rapids, IA 52402
Get Directions
Phone
(319) 393-4459
Languages spoken
Spanish, Malayalam
Walk-ins
Accepted

Insurance accepted

✓ EyeMed ✓ Davis Vision ✓ Aetna Vision ✓ Cigna Vision ✓ Humana Vision ✓ Humana Vision PLUS ✓ Humana Focus / Optimum / Advantage ✓ Humana Medicare Advantage ✓ Humana Medicare Supplement
Self-reported by the practice. These details have not been confirmed yet. Vision plans and medical plans are billed differently — call ahead to confirm which side of your coverage applies to your visit.

Services offered

✓ Comprehensive eye exam
✓ Glasses & frames
✓ Contact lens fitting
✓ Pediatric eye care
✓ Sports & safety eyewear

Services not listed are not offered at this location.

Frame brands carried

This is a clinical practice with no retail optical. Your prescription can be filled at any optical shop — see shops in Cedar Rapids.

On the map

Hours

Hours not published — call ahead.

Currently closed. Times shown in America/Chicago. Holiday hours may differ.

Doctors at this practice

TM
Tracy M. Bildstein, OD
Female
Licence 02313 (IA)
TS
Tod S. Gerhardt, OD
Male
Licence 02326 (IA)
MK
Molly K. Camerer, OD
Female
Licence 002594 (IA)
MR
Martin R. Copeland, OD
Male
Licence 002509 (IA)
RT
Robert T. Kingus, OD
Male
Licence 02352 (IA)
JM
Jenna M. Henrich, OD
Female
Licence 073497 (IA)
AA
Annette A. Nickel, OD
Female
Licence 002519 (IA)
CW
Cassidy Wendler, OD
Female
Licence 108793 (IA)

Reviews on Google 170

4.8
Based on 170 Google reviews
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Lindsay Bevers
Lindsay Bevers 2 months ago

We are in Cedar Rapids from Wisconsin for my son’s baseball tournament when, about two hours before his game, he realized he’d forgotten his contact lenses. I called our eye doctor back home, and they said they could fax his prescription to a local eye doctor. I called Target Optical, and Elizabeth was amazing. She checked that they had his exact contacts in stock before I even made the drive over, gave me the fax number for our eye doctor’s office, and had everything ready when I walked in. It made what could have been a really stressful situation so easy. Elizabeth was genuinely kind, friendly, and helpful from start to finish. We really appreciated her going the extra mile to help an out-of-town family. Thank you for saving the day!

Liz M
Liz M a month ago

My family and I have returned to this location year after year. We always get attentive service and Liz remembers everyone in our family each time. She provides a friendly and pleasant atmosphere.

Sam
Sam 4 months ago

I have been going here for years for eye exams and the staff has always been so friendly and helpful. Today I was out doing errands, and I had a contact fall out. I have really bad vision..so thank goodness I wasn’t too far from here. I walked in and was greeted right away and they were able to provide me with a replacement!

Stephanie Gobeli
Stephanie Gobeli 3 weeks ago

Elizabeth was fast and amazing fixed my glasses in just a few seconds. She was also extremely knowledgeable and kind!!!

Sarah Kolaas
Sarah Kolaas 4 months ago

Elizabeth was extremely helpful, honest and knowledgeable! My second pair from her! Amazing!!!

See all reviews on Google

Reviews are written by Google users and shown as published on Google. EyecareSearch does not edit, verify or rank them.

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EyecareSearch is a directory service. We do not provide medical advice, verify clinical outcomes, or guarantee insurance coverage. Plan participation is self-reported by each practice — always confirm benefits directly with your plan and the practice before your visit.