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Home › Michigan › Kalamazoo › Hiemstra Optical Company - Downtown
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Optical shop Eye doctor ● Closed now Details not recently confirmed Exams & optical on site

Hiemstra Optical Company - Downtown

234 E Michigan Ave, Kalamazoo, MI 49007

About

Hiemstra Optical Company - Downtown is an eye doctor and optical shop in Kalamazoo, Michigan, located at 234 E Michigan Ave. Eye exams and an optical dispensary are both on site, so you can have your eyes checked and pick out frames in one visit. Listed services include glasses & frames, contact lenses and contact lens fitting. The practice is in network with 9 vision plans, including EyeMed, Spectera, Aetna Vision and Cigna Vision. Care is provided by Lana Gruizenga, OD. It is open 5 days a week. Walk-ins are accepted. Call (269)382-0800 to confirm hours and coverage before you visit.

Listing type
Optical · Optometrist
Address
234 E Michigan Ave
Kalamazoo, MI 49007
Get Directions
Phone
(269)382-0800
Languages spoken
English
Walk-ins
Accepted

Insurance accepted

✓ VSP Vision Care ✓ EyeMed ✓ Spectera / UnitedHealthcare ✓ Aetna Vision ✓ Cigna Vision ✓ Humana Vision ✓ Humana Vision PLUS ✓ Humana Focus / Optimum / Advantage ✓ Humana Medicare Advantage ✓ Humana Medicare Supplement
Self-reported by the practice. These details have not been confirmed yet. Vision plans and medical plans are billed differently — call ahead to confirm which side of your coverage applies to your visit.

Services offered

✓ Comprehensive eye exam
✓ Glasses & frames
✓ Contact lens fitting

Services not listed are not offered at this location.

Frame brands carried

Airlock Anne Klein AVIO bebe Calvin Klein Canada Goose Cole Haan Columbia Converse Cutler and Gross DKNY Donna Karan Dragon Draper James Ferragamo Flexon Genesis JOE Joseph Abboud Karl Lagerfeld Kendra Scott Lacoste Lenton & Rusby Linda Farrow Longchamp Marchon McAllister Nautica Nike Vision Nine West Otis & Piper Paul Smith Pure Spyder ZEISS

Brands on the floor as of the practice's last update. Stock varies — call for a specific model.

On the map

Hours

Monday 8:30 AM – 5:30 PM
Tuesday 8:30 AM – 5:30 PM
Wednesday 8:30 AM – 5:30 PM
Thursday 8:30 AM – 5:30 PM
Friday 8:30 AM – 5:30 PM

Currently closed. Times shown in America/New_York. Holiday hours may differ.

Doctors at this practice

LG
Lana Gruizenga, OD
Female
Licence 4901003341 (MI) NPI 1518048214
AB
Amy Bell, OD
Female Speaks English
Licence 4901005596 NPI 1639818263
ES
Emily Schwengel, OD
Female Speaks English
Licence 4901004957 NPI 1508063843
GF
Gina Ford, OD
Female Speaks English
Licence 4901004126 NPI 1447347919
KP
Kunjal Patel, OD
Female Speaks English
Licence 4901005900 NPI 1114815552
PP
Philip Pelton, OD
Male Speaks English
Licence 4901005543 NPI 1275117319
RK
Renee Korican, OD
Female Speaks English
Licence 4901003731 NPI 1174739932

Reviews on Google 53

4.6
Based on 53 Google reviews
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Austin Whipple
Austin Whipple 7 months ago

I have edited my original review, and lowered the rating from two stars to one. This company placed a hold on my insurance, which didn't let me go to another optometrist. That's right- that wouldn't take my insurance, and also wouldn't let me take it somewhere else. They also did not release the insurance when asked to; insurance had to be contacted directly. Original review below: I set up an appointment online, was told they would accept my insurance. 30 minutes before the appointment, I get a voicemail telling me they will no longer accept my insurance. I had already taken PTO, driven downtown, and paid for parking by this point. Pulling the rug this late feels scummy: they either a) don't know how insurance works, or b) were hoping to rip me off by making me pay out of pocket at the last second. I cannot comment on the quality of their doctors or frame selection. But the people running this office have demonstrated a poor understanding of insurance coverage, so ultimately I would not reccomend this optometrist.

Marcie Mihalek
Marcie Mihalek 5 months ago

Terrible customer service! My disabled Dad on medicare and Medicaid called when he made the appointment to verify they took his insurance and when he showed up, they DENIED him because he didn't have his card. Medicaid will not issue my Dad a card and when I looked it up, they can verify it by his Social Security number!! Terrible service!!!

Kathy Kronke
Kathy Kronke a year ago

I have been going to Hiemstra downtown for about 40 years. I love them! Jenny and Jen are so kind, helpful and courteous. Along with high professionalism. Highly recommend. We always talk and laugh.

Kailah smith
Kailah smith a year ago

I love them very helpful. The eye doctor was telling me stuff I didn’t think he would know about my eye twitching and even when my Medicaid got cuff off Hiemstra was very helpful with helping me get new glasses, insurance issues and gave me my prescription with no hassle and tighten my frames even tho I didn’t buy my glasses from them!

Jenna H
Jenna H a year ago

I moved here a few years ago and had to find a new optometrist. I love Hiemstra! The staff is so lovely and they were able to fix a wrong prescription that I was given in the past. They even gave me suggestions as to where to order my contacts so they'd be a little less $$

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Reviews are written by Google users and shown as published on Google. EyecareSearch does not edit, verify or rank them.

EyecareSearch is a directory service. We do not provide medical advice, verify clinical outcomes, or guarantee insurance coverage. Plan participation is self-reported by each practice — always confirm benefits directly with your plan and the practice before your visit.